Compex Display Creates Award-Winning Trade Show Exhibits
You only have one chance to make a first impression. Compex Display listens to your needs, understands your goals and then builds trade show displays that allow your company brand and marketing message to stand out from the competition. We offer custom portable exhibits and custom modular displays in a variety of styles and configurations and trade show accessories—like furniture, hanging signs, flooring and pop-up displays—that provide an effective and efficient exhibit environment. All of our exhibit displays are made of the highest quality materials and include sturdy cases that protect...
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Nervous that perhaps your trade show program suffers from Attention Deficit Disorder? Well, it’s certainly possible. Usually it’s sales and marketing people like us who manage our companies’ trade shows, and we’re notorious for having more than a touch of A.D.D. Marketing people need that endless curiosity that sparks a creative marketing ideas and sales people are known for doing whatever it takes to get the sale – and then going on to the next sale before all the details are nailed down on the first one. However, A.D.D creates a distinct downside to your trade show effectiveness, in many...
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To stay competitive in their specific industries, a number of business owners rely on their trade show exhibits to generate continued customer interest and to showcase how their companies stand above others in the same niche. As the new trade show season is starting, many are evaluating their current approach to exhibiting at one or more of these shows. In order to have a top-notch trade show booth, preparation typically starts months ahead of time. Owners and managers are looking at the hard numbers from past years and considering how they can possibly bring in more sales revenue to surpass...
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For any small business, trade shows can provide an effective means of spreading brand awareness, getting your product out in front of a target audience and meeting with current or potential clients. But there’s much more to it than reserving your space and signing on the dotted line. While preparing to attend any show, consider these 10 key questions to ask before exhibiting: 1. Why am I participating in this show? “There really has to be a why,” says D.J. Heckes, CEO of trade show management company Exhib-it and author of Full Brain Marketing. People sign up for a show for a number of...
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First time exhibitors can find themselves in a bind when they don’t fully read the “Exhibitor Rules and Regulations” document published in the respective trade show kit. The physical logistics of exhibiting at a trade show are often left until the end of preparation and then completed in a hurry. Start planning the physical side for your shows at least nine months in advance. Before registering to participate as an exhibitor you should understand that the fee to rent a space is a small part of the overall cost of the show. As an exhibitor you should determine how many shows you can afford to...
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